The technology partner Program is for partners that integrate their technology with Business Objects products to provide additional value to our customers through enhanced functionality or ease of deployment. These partners work with Business Objects in a 'co-sell relationship' that drives additional revenue for both organizations.
Business Objects partners with leading software and hardware companies to create solution kits and other technologies that support and extend the Business Objects business intelligence (BI) platform. Technology partners can benefit from our market leadership, financial strength, and worldwide recognition as a BI leader.
Through this program, technology partners can:
Increase revenue: Business Objects Technology partners gain higher visibility in the marketplace with both customers and the Business Objects field sales organization. This helps our partners drive new sales deals and increase revenue.
Increase customer satisfaction: Business Objects enables our partners to gain access to software for developing, testing, and demonstrating purposes. This helps our Technology partners create more robust technology that better supports end customers, thereby increasing end-customer satisfaction
Increase recognition: Business Objects Technology partners are able to market their technology and company using our exclusive "Technology Partner" logo. This tells prospects and Business Objects field sales representatives that your organization has a solution that supports or extends the Business Objects platform and that they should take note.
This program has been designed suited to meet the most common needs of technology partners. Benefits include free development and demonstration software licenses, access to the partner extranet, invitations to events, partner newsletters, and the "Technology Partner" logo. Opportunities are also available for technology partners to sponsor events, take part in marketing programs, and obtain quotes for press purposes.
Technology partners must agree to partner with Business Objects in a 'co-sell relationship'. This includes designating an alliance manager, executive sponsor, and alliance marketing resource within the organization. Technology must be validated by Business Objects within one year of joining the program. Technology partners must also produce at least two success stories per year of a joint customer using Business Objects technology. And finally, an annual program fee is due.
Apply Now to become a Business Objects Technology Partner.
View our directory of Technology Partners.
- Learn more about partnership options Read the program brochure
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